Chito International

Year
2024

Inspiration
The fine fragrance interpretation of “clean weed”.

Creation
2 private label fragrances: HI Extrait de Parfum and PACK Extrait de Parfum.

The Brand
Chito is a multidisciplinary luxury brand founded by artist and designer Chito, merging contemporary fashion, fine art, fragrance, and collectible objects through a distinct visual language rooted in hand-drawn illustration and craftsmanship. Known for its bold collaborations with brands such as NEIGHBORHOOD, BLACKMEANS, Crocs, and Y-3, the label produces limited-run collections that blur the line between streetwear, art, and functional design. Every release reflects Chito's playful yet meticulously executed aesthetic, celebrating individuality, creativity, and elevated craftsmanship across apparel, accessories, home goods, and fragrance.